![]() ![]() Simply put, there’s no possible way that French Montana could ever make any part of his lavish lifestyle sound authentically exciting he’s far too monotone, too awkward, too bland a performer to ever stimulate. He keeps insisting that “ I don’t really care ,” patently untrue given the song’s conception, but what should be a carefree sentiment ends up bitter and conceited - he comes off as a bothersome curmudgeon, sitting on his throne and angrily stewing over his perceived lack of respect from afar. ![]() Ignoring the glaringly obvious marketing tactics employed here to stir up non-existent hype - mighty convenient that this interaction occurred right as French was finishing his fourth studio album - it does raise an important question: just what exactly are the many triumphs of French Montana? Since we’ve seemingly forgotten about all of his accomplishments, he goes ahead and lists them rather humorlessly on a shameless rip-off of Big Sean’s “I Don’t Fuck With You”: he has a lot of money, he’s dated a lot of celebrities, he’s friends with a lot of celebrities, he’s apparently influenced Travis Scott’s creative decisions all of these trivial auto-biographical details are sprinkled throughout, but they lack any sense of real lived-in specificity to make them stick. “For the next game, you need to name FIVE French Montana songs without features.” It was this challenge - issued to the world in the form of a Squid Game Twitter meme - that more or less kicked off the publicity campaign for They Got Amnesia, where an ever-cross French swiftly responded by naming 14 of his solo tracks (including the first single for this album, what a lucky coincidence) and claiming that the listening public at large has collective memory loss when it comes to the Moroccan rapper’s many decorated achievements. Striptease (Ft.The only thing They Got Amnesia proves is why we all forgot about French Montana in the first place. ![]() Panicking by French Montana & Fivio Foreignġ6. The next year, he returned to his mixtape roots with C.O.K.E. Upon release, the LP debuted at number 25 on the Billboard 200. Those latter tracks later landed on his third effort, which was issued toward the end of the year on the same day he was released from hospitalization in the ICU.Ī double-album, Montana, boasted an impressive cast of guests, including Juicy J (“50’s & 100’s”), Swae Lee (on the “Unforgettable” sequel “Out of Your Mind”), and Post Malone and Cardi B (“Writing on the Wall”). In 2018, Montana joined with Diplo, Lil Pump, and Zhavia Ward for the bombastic single “Welcome to the Party” from the Deadpool 2 soundtrack, which returned him to the Hot 100.Īdditional singles - “No Stylist” with Drake and “Slide” with Blueface and Lil Tjay - were also chart hits, carrying Montana into 2019. A series of mixtapes, each with an increasing R&B influence, brought Montana to 2016, when he dropped Casino Life 2: Brown Bag Legend. His 2012 single, “Pop That,” would be the first release for the united labels, while 2013 saw the release of his debut album, Excuse My French. Diddy’s Bad Boy and Rick Ross’ Maybach Music imprints in a unique joint venture. That same year he would be signed to Akon’s Konvict Musik label, but in late 2011 it was announced that they had parted ways and that Montana was signing to both P. In 2009 he began releasing his own mixtape CDs with DJs like Evil Empire, DJ Drama, and Big Mike as his hosts. He set up shop in the Bronx and began releasing his Cocaine City series of DVDs in 2002, mixing interviews with established hip-hop artists and unsigned talent. Starting with his 2013 debut album Excuse My French, he became known for his high-profile collaborations and a handful of chart hits including “Unforgettable” from his platinum-certified 2017 sophomore release Jungle Rules.Ģ019’s double-LP Montana was another showcase for big-name guests that featured hit singles “No Stylist” and “Writing on the Wall.” Born Karim Kharbouch in Morocco, he immigrated to the U.S.
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